How Borosil went from 12 years of losses to being one of India’s loved brands?

During our childhood days, we would find stainless steel products and plastic boxes in the kitchen kept here and there around the place. But there would be that one set of glassware that would be kept safely inside a cabinet and would be taken out only when we had guests over.

The common brand name printed on the dish set was— Borosil.

Here's the story of their success