Hangyo ice cream enters Bigg Boss Kannada house with premium treats

Team Udayavani, Sep 29, 2024, 1:51 PM IST

Mangaluru: Hangyo Ice Cream has been selected as the associate partner for the upcoming popular reality show Bigg Boss Kannada Season 11 season, set to premiere on September 29 on Colors Kannada. Renowned actor Kiccha Sudeepa will host the show.

After its successful partnership as the official ice cream partner for Royal Challengers Bangalore (RCB) during the last IPL season, Hangyo aims to strengthen its brand presence through this collaboration further.

For the first time, Hangyo will introduce its premium ice creams inside the Bigg Boss house. A specially designed Hangyo Ice Cream freezer, stocked with a unique range of ice creams, will be installed in the house. Contestants will have the opportunity to enjoy the ice cream as a reward for winning challenges.

Commenting on the partnership, Pradeep G. Pai, Managing Director of Hangyo Ice Cream, said, “Hangyo represents happiness. Through this association, we aim to share joy inside the Bigg Boss house, allowing contestants to savor our ice creams, and share the happiness with viewers as well.”

Mangaluru-Based Company

Hangyo Ice Cream, founded in 1997 by brothers Dinesh Pai, Pradeep Pai, and Jagadish Pai, is Mangaluru’s first ice cream company. Today, it is recognized as one of India’s leading ice cream brands.