Govt-aided mass marriage scheme: Star couple Yash, Radhika to be brand ambassadors

Team Udayavani, Dec 28, 2019, 10:49 AM IST

Bengaluru: Sandalwood actors Yash and his wife Radhika Pandit are all set be brand ambassadors for government-aided mass marriage scheme.

The Department of Endowment will be conducting the mass marriage of at least 1,000 couples at government-owned temples on April 26 and May 24 next year and in order to get a boost of star power the government has zeroed in on Yash and Radhika Pandit to be brand ambassadors for this novel initiative.

Under this scheme brides will be gifted 8-gram gold ‘mangalya’ chains that will be procured by the deputy commissioners concerned through tenders. Couples will also get an amount of Rs 15,000.

The Endowment Department has selected 100 class A temples with a revenue of Rs 60 to 100 lakh per annum for this initiative. The very purpose of this initiative is to utilise revenues generated by temples for a noble cause.