Meta partnership: JioMart logs 7X growth in monthly orders via WhatsApp


PTI, Sep 30, 2023, 10:09 AM IST

Image Source: Meta

JioMart has witnessed 7-time growth in monthly orders through WhatsApp compared to the same period last year, a release said on Friday outlining the success of the JioMart-Meta partnership in the domestic retail space.

JioMart and WhatsApp which have marked one year of collaboration, said it has ”proven to be one of the most successful partnerships in the domestic retail space”.

The partnership has enabled consumers to simply browse and shop for their household needs through WhatsApp chat services.

”With the partnership with Meta, JioMart has witnessed 7x growth in monthly orders through WhatsApp compared to the same period last year. The user-friendly functionality of the platform has also enabled a 6X month-on-month growth in new customer conversion on JioMart-on-WhatsApp,” according to the release.

Last year, Jio Platforms partnered with Meta to offer JioMart-on-WhatsApp.

”JioMart-on-WhatsApp experience is revolutionising the way millions of businesses across the country connect with their consumers while bringing unparalleled simplicity and convenience to people’s shopping experience,” the release said.

Sandhya Devanathan, Vice President of Meta India said business messaging is an area with real momentum, and added that these chat-based experiences will be a game-changer around the world.

”JioMart’s end-to-end shopping experience on WhatsApp was a global-first innovative integration for Meta, and we are pleased with this strategic partnership,” Devanathan said.

Sandeep Varaganti, CEO of JioMart said, the launch of JioMart on WhatsApp last year has been a ”phenomenal success” truly democratising digital commerce for and bringing in new customers.

”In fact, we have witnessed a 6X month-on-month growth in new customers coming from this platform. We have been expanding our offerings on the platform and now have multi-categories available on the catalogue, from groceries and fashion to electronics,” Varaganti said.

Udayavani is now on Telegram. Click here to join our channel and stay updated with the latest news.

Top News

Actress Kasthuri released from jail, says ‘I thank those who made me raging storm’

Kidnapped for ransom in 1998, 26/11 survivor Gautam Adani faces biggest trial

100 engineering colleges in Karnataka to be ‘adopted’ by corporates by next year: IT Minister Kharge

Siddaramaiah defends BPL ration card cancellation, says only ineligible beneficiaries affected

China announces new policy measures to protect its exports from Trump’s new tariff threat

Renovated Medical Oncology OPD and Chemotherapy Day Care Centre inaugurated at Kasturba Hospital, Manipal

Karnataka Health Minister justifies revision of user fees in state-run hospitals

Related Articles More

Kidnapped for ransom in 1998, 26/11 survivor Gautam Adani faces biggest trial

Gautam Adani charged in US with USD 250 mn bribery, fraud

India’s GDP growth likely to slip at 6.5 pc, maintains 7 pc estimate for FY25: Icra

RBI cautions public about ‘deepfake’ video of governor being circulated on social media

We disagree with decision, plan to appeal: Meta on CCI imposing Rs 213-cr penalty

MUST WATCH

Christmas Cake Fruit Mixing

DK Shivakumar

Rose Cultivation

Geethotsava

Naxal Operation


Latest Additions

Siddaramaiah says confident of winning all three bypolls in Karnataka

Hop on! IT Minister Priyank Kharge checks out Uber Shuttle at Bengaluru Tech Summit

Actress Kasthuri released from jail, says ‘I thank those who made me raging storm’

Kidnapped for ransom in 1998, 26/11 survivor Gautam Adani faces biggest trial

AIMPLB to hold its annual general sessions in Bengaluru from November 23

Thanks for visiting Udayavani

You seem to have an Ad Blocker on.
To continue reading, please turn it off or whitelist Udayavani.