Sony India announces partnership with PTI to provide digital imaging solutions
PTI, Sep 22, 2022, 12:38 PM IST
New Delhi: Sony India announced a new partnership with the Press Trust of India (PTI) to provide exclusive digital imaging solutions to the country’s largest independent news agency’s news photographers and video journalists.
Sony India will be PTI’s exclusive digital imaging solution supplier for its news photographers and video journalists across the country, said a joint statement.
Sony India will also provide product service support and training to PTI photo and video journalists, it added.
Commenting on the development, Sony India Managing Director Sunil Nayyar said:”PTI is a highly trusted news source in the country, and it is such an honour for us to be collaborating with them, to be supporting PTI delivering top-class photos and video for news across the globe”.
PTI Chief Executive Officer Vijay Joshi said:”At PTI we believe that technology is one of the foundational pillars for producing good journalism. We recognize that Sony has always been at the forefront of creating innovative technologies when it comes to cameras. Partnering with Sony was therefore a no-brainer for us, especially as we step into video journalism.” Collectively, PTI puts out more than 2,000 stories and 200 photographs a day and cooperates with more than 500 Indian newspapers.
The news agency has a distinguished history of powerful visual journalism, and its journalists will now use Sony’s advanced imaging solutions to document major events across the country.
”Once the transition is complete, all the journalists at PTI will be equipped with Sony’s latest cameras and lenses. This will allow all the journalists at the news agency to seamlessly collaborate and tell the stories that matter regardless of the medium,” the statement added.
Sony India, a wholly owned subsidiary of Sony Corporation in Japan, is a premium brand operating across product categories such as television, digital imaging, personal audio, home entertainment, gaming, car audio and professional solutions.
Udayavani is now on Telegram. Click here to join our channel and stay updated with the latest news.
Top News
Related Articles More
Markets fall in early trade amid unabated foreign fund outflows
New software for fast-tracking project approvals: Karnataka Minister Patil
In-flight passengers can access WiFi services only when allowed, say new rules
SEBI mulls separation of non-regulated activities; ‘cross-default’ definition for debenture trustees
Sensex plunges 942 points to settle at nearly 3-month low; RIL, HDFC Bank biggest drag
MUST WATCH
Latest Additions
Ullal: Man attacked for allegedly providing information on illegal sand mining
Woman dies after being hit by luxury car driven by ‘drunk’ youth in Bengaluru
Woman dies after being hit by luxury car driven by ‘drunk’ youth in Karnataka
Mangaluru: Coastal K’taka professionals shine globally, says MResult CEO Chandrashekhar Naik
MLA Bharat Shetty condemns attack on Edneer Math Swamiji’s vehicle in Kerala
Thanks for visiting Udayavani
You seem to have an Ad Blocker on.
To continue reading, please turn it off or whitelist Udayavani.