Twitter applauds Zomato’s newest ‘cutlery’ feature, aiming to reduce plastic usage

Team Udayavani, Aug 31, 2021, 11:02 AM IST

Zomato’s founder Deepinder Goyal announced a change in the way the customers of the food delivery application can now do their bit in saving the environment.

He wrote that instead of opting out of cutlery with food, now the customers will need to opt-in. Customers would need to instruct the restaurants if they need cutlery. Without it, just the food would arrive, not cutlery, tissues, straws, unlike earlier, when the restaurants were mandatorily sending plastic cutlery with the ordered food.

On the @zomato app, customers could always skip cutlery with their orders. We are now changing this from an ‘opt-out’ to an ‘opt-in’. Customers will now have to explicitly request for cutlery, tissues, and straws, if they need it. pic.twitter.com/3rabwCbL1K

— Deepinder Goyal (@deepigoyal) August 30, 2021

After a survey, Zomato came to know that 90 percent of their customers do not need the cutlery and are ready to contribute to the good health of the environment. The tweet went viral and garnered a lot of reaction.

Hi there. We're also as concerned about the environment as you are but we leave the choice to our customers, basis their availability of utensils. However, we have noted down your constructive feedback and will work around this to come up with better solutions.

— Zomato Care (@zomatocare) August 30, 2021

Love this update. Used it a few times recently. The operations around this will need some work. Many times I opted-in but didn't receive the cutlery.

— Ayush (@nalotia) August 30, 2021

This i never knew.. would be helpful going forward 🤟🏻 https://t.co/l5xUhNqy6k

— Priyank (@23_Priyank) August 30, 2021

I opt out every single time, yet here I’m sitting on a mountain of tissues and groceries from @faasos @dominos_india https://t.co/J3NwIr7dpB

— Uddhav Parab (@UddhavParab263) August 30, 2021

More of #behavioralscience at play! Nice use of #defaults to drive sustainable behaviours https://t.co/0QFaIHAOwN

— BSDialogue (@BsDialogue) August 30, 2021